Growing Your e-Commerce Business Conference

Friday, January 18, 2013 - 9:00am - 3:30pm

Friday, January 18 (snow date is February 15)

9:00 a.m. - 3:30 p.m.

Nashua Community College

505 Amherst Street, Nashua

Registration fee $85 per person includes coffee & lunch

This conference is designed for business owners who are already selling online and newcomers alike. If you are new to e-commerce, we suggest that you take our free online course Sites that Sell: Building Your e-Commerce Business before attending the conference.

For further information, call 603-227-0417

General Sessions

Cyber Threats & Emerging Concerns - Special Agent Timothy Russell, FBI, Boston

The presentation will be about current Cyber Threats that the FBI Boston office views as a concern for our area of responsibility in New England, and how that affects businesses; specifically businesses involved in e-commerce. Additionally, some mitigation strategies will be discussed.

Montgomery Who? Brand Alignment and Mindshare - Jeff Baker, Image4

Keep your brand from sinking into irrelevance in the 24/7/365 global consumer free-for-all.

Workshop Sessions

Growing Your Online Presence - Shane Bradt, UNH Cooperative Extension

This presentation will touch on several tactics for improving your rating in online search listings, therefore building traffic flow to your website. The increased usage of mobile devices to access the Internet will also be considered, and how to address the need for mobile websites.

How to Get Great Product Photos - Charley Freiberg, Charley Freiberg Photography

Charlie will demonstrate how to photograph a sample product and discuss how digital cameras work, how to get high quality images, and what software you need to process images. You will be able to make an informed decision on whether to photograph your products yourself or how to choose a commercial photographer for your company’s needs.

The Ins and Outs of Accepting Credit Cards Online - Joel Breton, MJM Associates

This presentation will go into detail about the pricing structures and various payment options as well as a basic overview of the card networks, and review some key terminology to help find the right payment processor and or gateway.

Leveraging Broadband for Small Businesses - Charlie French, UNH Cooperative Extension

Broadband Internet is becoming increasingly important to small businesses who want to stay competitive in today’s business market. This presentation will address why, as well as what small businesses around the state would like for training and resources to enable them to more effectively use the Internet.

Making Internet Videos Work for You - Kenneth Sheldon, Halvorson New Media

Explore the basics of creating video content for your website, YouTube, Facebook, and other online sites. Explore strategies for gaining more exposure for your company and/or products using videos.

Opening an e-Commerce Store – It’s Easier (and Cheaper) Than You Think - Jonathan May, YourPresenceOnTheWeb.com

A new breed of technology is bringing e-Commerce within easy reach of every business, even start-ups. Learn how - with the right tools, a little bit of know-know and a very modest budget - you can quickly establish a polished, professional-looking online storefront to market and sell your products and services to anyone within reach of the Internet.

Shipping Solutions for Online Businesses - Mike Crosby, Small Business Coach, Pack & Ship Specialist

Explore your shipping options. Am I shipping domestic or international? Where is pack & ship in my business model? Improve top line sales and prevent bottom line erosion.

To get the above session information in printed form, click here.

Sponsored by:

Citizens Bank SBDC Educational Partner for the Greater Nashua Area

UNH Cooperative Extension

NH Broadband Mapping & Planning Project

Registration Link